He has endured set-backs, betrayals and litigation and his company has survived recessions, take-over bids and near-bankruptcy. Hero or villain, star of The Apprentice Sir Alan Sugar is a man who knows what it takes to keep a business alive. His autobiography, What You See is What You Get, is a fascinating, articulate and funny account of one man’s journey from the market stalls of the East End to doing business with some of the biggest names in technology and the media. By Ed O’Hare.
What took a young man from a council flat in Clapton to chief of one of the most profitable business empires Europe has ever seen? Tenacity, adaptability, self-belief; all of these played their part in transforming Alan Sugar from a poor tailor’s son to the head of a corporate giant worth billions, but you need to read a considerable chunk of his memoir, What You See is What You Get, before he lets you in on the big secret to making money: There is no big secret to making money. You are either a natural entrepreneur, someone born with a shrewd brain and an eye for opportunities, or you are not and no amount of time spent at the Harvard Business School is going to make a difference.
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Fiona MacCarthy looks back on the last debutantes' 'Season', in 1958. By Joseph Mahon.
Greg Philo and Mike Berry expand on their work in Bad News from Israel in a follow-up book, and uncover the ideological biases at work in coverage of the Israel-Palestine conflict. By Ronan MacDubhghaill.
Peter Singer deals with the controversial subjects of abortion, euthanasia and infanticide, amongst others, in a revised and updated edition of his classic 1980 text Practical Ethics. Review by Joseph Mahon.
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Eric Hobsbawm is summarily dismissive of social democracy in How to Change the World, writes Joseph Mahon
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A notable feature of election 2011 was the fate of numerous Irish political dynasties - Lemass-Haughey, Hanafin, Andrews, the narrow escape for the Lenihan and Cowen names. Owen O’Shea’s new book, Heirs to the Kingdom, examines how a handful of families have kept control of political power in Kerry since the War of Independence, and asks if this really serves the interest of the Irish people. Edward O'Hare has read it.

